How do you ever choose jewellery you know she'll like from the thousands of items available online? Don't fret, just follow a few simple pointers and you can't go wrong. Maybe its for a birthday or perhaps you just want to make her feel special? Buying something she'll like is easier than you think.

Rule Number 1.

She has to like what you buy her, so the item you choose should in some way match her style. Don't buy something just because you like it! Think about what she wears, what's her style? Does she dress with classic style or does she follow all the latest trends? What's her favourite colour? That's a great place to start.

If she's classic and chic then Ferroni jewellery is a perfect match. If she's more outgoing and loves all the latest styles and colours then check out some Designo jewellery or Millacreli Murano glass jewellery.

Rule Number 2.

Apply the K.I.S.S principle (Keep It Simple Silly!). Simply look at the jewellery she already wears and ask her a few subtle questions such as what her favourite piece is. Then use the search function at the top of the site to find items with similar features.

Rule Number 3.

If your girl wears a lot of gold jewellery then be aware: we mainly concentrate on sterling silver jewellery and Murano style glass jewellery. Silver jewellery is seen as youthful, fun and stylish. Gold is usually much more serious and traditional in tone. If she's got lots of gold she may not want a silver item.

Rule Number 4.

Use our clever little shopping assistant, the jewellery cupid™. It lets you search for jewellery that matches personality traits, and it's usually pretty accurate!

Rule Number 5.

If it's her birthday you're buying for, a very thoughtful gift (and one which will earn you lots of kudos) is to buy an item of birthstone jewellery.